You want the best push notification software to help your business in 2025. Push notifications help you keep customers interested and make them come back. About 74% of people with phones turn on notifications. Personalized messages can make people pay attention 58% more. When you look at choices, check features, prices, and if they match your goals. Loyally.ai is great for loyalty and engagement.
Key Takeaways
Push notifications help keep customers interested and coming back. Sending messages made just for them can get 58% more attention.
When picking push notification software, look for features like segmentation, automation, and analytics. These features can make your marketing better.
Loyally.ai is special because it lets you send as many notifications as you want. It also has a built-in CRM. This makes it great for businesses that want loyal and engaged customers.
Best Push Notification Software
Picking the best push notification software helps your business grow. It can make more people use your app or website. Here are the top 10 best push notification services for 2025. Each push notification service has something special. You will learn how each one works for different businesses.
Loyally.ai
You need push notification software that does more than send alerts. Loyally.ai lets you send unlimited push notifications. It has eight digital loyalty cards and a built-in CRM. You can use geolocation marketing to reach customers. Detailed analytics help you see your results. Loyally.ai works for stores, restaurants, healthcare, and finance. You can change your loyalty cards and connect with POS systems like Square and Shopify. Loyally.ai is great for wallet integration and strong personalization. It is a top choice for engagement and retention.
Tip: Loyally.ai lets you send special offers and set up rewards automatically. This makes customers feel important every time they visit.
Feature/Use Case | Loyally.ai | Other Push Notification Software |
|---|---|---|
Unlimited Push Notifications | Yes | No |
Types of Digital Loyalty Cards | 8 | Varies |
Strong CRM Capabilities | Yes | Limited |
Geolocation Marketing | Yes | Limited |
Detailed Analytics | Yes | Limited |
Integration with POS Systems | Yes (e.g., Square, Shopify) | Varies |
Customization Options | Yes | Limited |
Mobile Wallet Support | Yes | Varies |
OneSignal
OneSignal is a top push notification software for businesses. You can send mobile and web push notifications, email, SMS, and in-app messages. OneSignal lets you personalize messages and split your audience into groups. You can run A/B tests and see analytics to check engagement. The platform connects with many tools, so you can add it to your website or app easily.
Messaging Channels: Mobile, Web, Email, SMS, In-App
Personalization and Segmentation
Analytics and A/B Testing
Integrations Directory
PushEngage
PushEngage helps you reach people who visit your website. It keeps them coming back. You can send notifications based on what users do, what they buy, or if they leave items in their cart. E-commerce and SaaS businesses use PushEngage to get back lost sales and share special deals. It is easy to set up, and support is fast and friendly. You can automate notifications for new users, upgrades, and product launches.
Easy to use and implement
Personalized support and prompts
Abandoned cart recovery
Custom notifications for offers and updates
Airship
Airship is a strong push notification service for big companies. You can use AI-powered segmentation to target customers and automate messages. Airship gives you real-time analytics, so you know what works. Many industries use Airship for order updates, alerts, and promotions. You can personalize notifications and boost engagement in retail, news, social media, finance, gaming, education, travel, and health.
Industry | Use of Push Notifications |
|---|---|
Retail and e-commerce | Order updates, promotions, cart abandonment reminders |
News and media | Real-time news alerts |
Social media | Messages, friend requests, trending content |
Finance and banking | Transaction alerts, spending habits, security notices |
Gaming | New features, player engagement, purchase incentives |
Education | Course announcements, assignment reminders, learning encouragement |
Hospitality and travel | Flight status, check-in times, promotional offers |
Health and fitness | Hydration reminders, activity tracking, meal logging |
VWO Engage
VWO Engage makes push notification management simple for marketing teams. The interface is easy to use, so anyone can send updates about products or news. VWO Engage has good customer support and helps you keep subscribers updated. You can manage notifications for product launches, sales, and news without needing tech skills.
Feature | Description |
|---|---|
User-friendly interface | Easy for non-technical users |
Effective notification management | Timely updates for subscribers |
Strong customer support | High satisfaction from users |
iZooto
iZooto is push notification software made for publishers. You can send personalized and automatic notifications to keep readers coming back. iZooto helps you split your audience and target messages for better engagement. Features like exit intent notifications and a news hub keep visitors informed and help you keep readers. If you have a blog or news site, iZooto helps you get repeat traffic.
Personalized and automated notifications
Audience segmentation
Exit intent notifications
News hub for repeat visitors
Webpushr
Webpushr is a push notification service that works with popular CMS and e-commerce platforms. You can connect it with WordPress, WooCommerce, Shopify, and more. Webpushr lets you send notifications to desktop and mobile users. You can reach customers with updates, deals, and reminders. It is a good choice for online stores and content sites.
Platform | Integration Link |
|---|---|
WordPress | WordPress Integration |
WooCommerce | WooCommerce Integration |
Shopify | Shopify Integration |
Shopify Plus | Shopify Plus Integration |
Easy Digital Downloads | Easy Digital Downloads Integration |
MemberPress | MemberPress Integration |
PushAssist
PushAssist helps you target users with smart segmentation and live analytics. You can set up notifications fast and change them with your brand’s logo, title, and message. PushAssist works on major browsers and on desktop and mobile. You can track clicks and user actions live to see how your campaigns do.
Feature | Description |
|---|---|
User-friendly integration | Easy setup with free plugin |
Smart segmentation | Target notifications by region and usage |
Real-time analytics | Live tracking of clicks and actions |
Customization options | Add logos, titles, messages, and links |
Quick notification setup | Send notifications five minutes after signup |
Multi-platform support | Works on Chrome, Safari, Firefox, desktop, and mobile |
Amazon SNS
Amazon SNS is a push notification service for big businesses. You can send messages to thousands of subscribers at once. SNS is good for sending lots of messages, but delivery is not always guaranteed. You can make it more reliable by using SNS with other Amazon services like SQS. If you want to reach a large audience and need flexibility, SNS is a strong choice.
High scalability for mass messaging
Integrates with other AWS services
Best-effort delivery mechanism
WonderPush
WonderPush is push notification software that helps you send messages fast. You can automate notifications, split your audience, and track results with analytics. WonderPush works on web and mobile platforms, so you can reach users anywhere. You can set up notifications for abandoned carts, special deals, and updates. WonderPush is easy to use and works for all business sizes.
Fast setup and automation
Audience segmentation
Analytics and reporting
Multi-channel support
Note: When you pick the best push notification services, look for message delivery, targeting, personalization, automation, analytics, and multi-channel support. These features help you connect with your customers and keep them coming back.
Push Notification Services Features
If you want good push notification software, look for features that help your business grow. These features help you reach people, get them interested, and keep them coming back. Let’s look at the most important features.
Segmentation
Segmentation helps you send messages to the right people. You can group users by what they do, where they live, or what they like. This makes your messages more useful. When you use segmentation, more people buy things and fewer people turn off notifications. Targeted campaigns can give you much better results. Segmentation is very important if you want your push notification service to work well.
Metric | Impact |
|---|---|
Targeted messages can make more people buy. | |
Direct impact on revenue | Segmented campaigns can earn much more money. |
Fewer opt-outs | Relevant notifications keep most users signed up. |
Automation
Automation saves time and helps you stay in touch with customers. You can set up messages for new users, people who leave items in their cart, and more. Personalization lets you send special offers and product pictures. Automated workflows make sure you never miss a chance to talk to your audience.
Automation Capability | Description |
|---|---|
Personalization | Send messages with product pictures and special offers. |
Segmentation | Target users by what they buy and like. |
Automated Workflows | Send notifications when users do something. |
Drip Campaigns | Send messages based on user actions. |
Cart Abandonment | Send messages when users leave items in their cart. |
Analytics
Analytics show you what works and what does not. You can see clicks, sign-ups, and sales. A/B testing helps you find the best message style and call to action. When you know how users react, you can make your campaigns better.
Tracking how users react to push notifications helps you see which messages get more attention and keep users coming back.
Integrations
You want your push notification software to work with other tools you use. Many top push notification services connect with CRM, e-commerce, and marketing platforms. For example, OneSignal works with Shopify, WordPress, and HubSpot. Integrations help you manage campaigns and keep your data updated.
Service | Integrations Supported |
|---|---|
Brevo | HubSpot, Shopify, WordPress |
OneSignal | Amplitude, Mixpanel, Segment, HubSpot, Shopify, WordPress |
Others | Many CRM and marketing tools |
Customization
Customization lets you make messages that fit your brand and talk to your users. Personalized notifications can make more people buy things. When you change and improve your messages, users feel more in control and stay interested.
Customization helps users feel in charge of their app. If you update and improve customization based on feedback, you get more engagement and happier users.
If you want to reach people on many channels and need your service to be reliable and able to grow, pick a push notification service with these features. Personalization, segmentation, and analytics will help you get the best results from your campaigns.
Pros and Cons
Loyally.ai
Loyally.ai does more than send alerts. You get unlimited notifications. There is a built-in CRM. You have eight digital loyalty cards. Geolocation marketing helps you reach people nearby. Wallet integration lets users save offers. You can see results with detailed analytics. Loyally.ai works for any business size. It helps you boost engagement with personalized offers.
Pros: Unlimited notifications, strong CRM, loyalty cards, wallet support, easy POS integration, geolocation, analytics.
Cons: Advanced features may take time to explore for new users.
OneSignal
OneSignal is a top choice for marketing teams. You can run campaigns on many channels. It helps you grow your audience fast. The pricing is good for growing businesses.
Pros | Cons |
|---|---|
Great for push campaigns, easy to scale, free plan available | Not ideal for transactional messages |
PushEngage
PushEngage helps you reach more people. It can increase sales for your business. Many companies see more subscribers and conversions. You can automate messages and recover carts.
Pros: Boosts conversions, high open rates, easy automation, strong analytics.
Cons: Some advanced features need higher plans.
Airship
Airship gives you advanced targeting and automation. You can use AI to split users into groups. Personalized messages help you connect better. Real-time analytics show how users react.
Pros: AI segmentation, real-time analytics, multi-channel support.
Cons: Can feel complex for small teams.
VWO Engage
VWO Engage makes sending notifications easy. The dashboard is simple to use. You get strong customer support.
Pros: Easy to use, good support, quick setup.
Cons: Fewer advanced features for large businesses.
iZooto
iZooto works well for publishers. You can send personalized notifications. It helps keep readers coming back.
Pros: Audience segmentation, exit intent, news hub.
Cons: Focuses more on publishers than other industries.
Webpushr
Webpushr connects with many platforms. You can reach users on desktop and mobile devices.
Pros: Wide integration, easy setup, supports many browsers.
Cons: Customization options can be limited.
PushAssist
PushAssist lets you target users with smart segmentation. Live analytics show how users respond.
Pros: Fast setup, real-time tracking, strong segmentation.
Cons: Some features may require a paid plan.
Amazon SNS
Amazon SNS is good for sending lots of messages. You can scale up quickly.
Pros: High scalability, AWS integration, flexible.
Cons: Delivery not always guaranteed, setup can be technical.
WonderPush
WonderPush helps you automate notifications. You can track results with analytics.
Pros: Fast automation, analytics, easy to use.
Cons: Fewer integrations than some competitors.
Comparison Table
You might want to know how these push notification tools compare. A good chart helps you choose the best one for your business. Let’s check out their features, prices, and which business they fit. This table shows what each service does. You can see which one matches your needs.
Software | Key Features | Pricing | Best For |
|---|---|---|---|
Loyally.ai | Unlimited push, digital loyalty cards, CRM, geolocation, wallet integration | $12-$78/month | All business sizes, loyalty programs |
OneSignal | Multi-channel messaging, segmentation, analytics, integrations | Free, paid plans | Apps, websites, marketing teams |
Web/mobile push, automation, segmentation, analytics | Starts $0.01/subscriber | Small businesses, blogs | |
Airship | AI segmentation, automation, real-time analytics, multi-channel support | Custom pricing | Large enterprises, retail |
VWO Engage | Simple dashboard, easy setup, customer support | Starts $99/month | Small to medium businesses |
iZooto | Audience segmentation, exit intent, news hub | Starts $85/month | Publishers, news sites |
Webpushr | CMS/e-commerce integrations, browser support | Free, paid plans | Online stores, content sites |
PushAssist | Smart segmentation, live analytics, customization | Free, paid plans | E-commerce, blogs |
Amazon SNS | Mass messaging, AWS integration, scalable | Pay-as-you-go | Enterprises, developers |
WonderPush | Fast automation, analytics, segmentation | Starts $1/month | All business sizes |
Tip: If you want strong performance and many channels, try Airship or OneSignal. Loyally.ai is best if you want loyalty and unlimited push notifications.
PushEngage is great for small businesses and blogs.
Airship is better for big companies.
Loyally.ai works for any business that wants more loyal customers.
This chart helps you find the right software for your needs. You can pick features that help your business grow and do better.
Choosing Best Push Notification Service
Business Size
Pick a push notification service that matches your business size. If you have a small shop, you need simple tools. Big companies want advanced features like AI personalization. Some services work better for certain industries. These include education, news, or entertainment. Check if the service supports mobile, web, or in-app notifications. Many businesses use smartphones now. Fast communication is very important.
Small businesses: Easy setup, basic notifications, quick results
Medium businesses: More options, better targeting, analytics
Large businesses: AI, machine learning, advanced segmentation, compliance tools
Goals
Think about what you want to do. Do you want more sales or better engagement? Maybe you want customers to come back. Some platforms help you send special offers. Others help keep users active. Personalization can make engagement go up by 30%. If you want to reach people on many channels, look for multi-channel support.
Tip: Set clear goals before you choose. This helps you compare services.
Technical Needs
Check what technical things you need. Do you need to connect with your website or POS system? Some services have easy plugins. Others need coding skills. If you want AI or machine learning, pick a platform that has these features. Make sure the service follows rules like GDPR. This keeps user data safe.
Budget
Your budget is important. Some push notification services have free plans. Others charge for features or subscribers. Compare prices and see what works for you. Don’t pay for things you don’t need.
Remember: The best choice fits your business size, goals, technical needs, and budget.
You want a push notification tool that helps customers return. Loyally.ai is special because it has digital loyalty cards and a built-in CRM. You can send as many push notifications as you want. Here’s how it helps you keep your customers:
Feature | Benefit |
|---|---|
Predictive Churn Analysis | Find customers who might leave before they do |
Personalized Campaigns | Make customers more loyal, up to 20% more |
Geolocation Marketing | Send messages to people at the best place and time |
Are you ready to help your business grow? Start using Loyally today!
FAQ
How do push notifications help my business grow?
Push notifications let you reach customers fast. You can share offers, updates, and reminders. This keeps people coming back and helps you boost sales.
Can I use Loyally.ai with my current POS system?
Yes, you can connect Loyally.ai with POS systems like Square or Shopify. This makes it easy to track rewards and manage customer data.
Tip: Check Loyally.ai’s integration list for more options!
Is it hard to set up digital loyalty cards?
No, you can launch digital loyalty cards in minutes. Loyally.ai gives you ready-made templates. You just pick a card type and customize it for your brand.
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