The ecommerce world in 2026 demands more effort. Global online sales are projected to reach $6.88 trillion, with online sales accounting for 22.5% by 2028. To thrive, businesses must deliver exceptional customer experiences. Leveraging customer data is crucial for business growth, fostering customer retention, and building strong loyalty. Many businesses are adopting AI to personalize interactions, leading to a 15% increase in revenue. Shoppers increasingly desire personalized communication with retailers, with 65% remaining loyal to brands that provide it.
Yotpo and Klaviyo are industry leaders in reviews, loyalty, and marketing. However, Yotpo will discontinue its email and SMS tools by December 2025. Therefore, a robust yotpo klaviyo integration becomes paramount. This integration will be instrumental in retaining customers and cultivating strong ecommerce customer loyalty. This guide outlines how to achieve this, ensuring your ecommerce business flourishes. You'll achieve remarkable loyalty and growth by strategically utilizing Yotpo and Klaviyo for marketing. This Yotpo migration will optimize your loyalty program, enhance your customer data utilization, and supercharge your email campaigns. This Yotpo migration is key to maintaining customer engagement and fostering enduring customer loyalty, ensuring your email communications continue seamlessly and your Yotpo loyalty programs consistently build loyalty.
Key Takeaways
Yotpo and Klaviyo work together. This helps your online store grow. It builds customer loyalty.
Linking Yotpo and Klaviyo helps you know your customers better. You can send them special messages. This makes them buy more.
This link helps you keep customers. It makes your loyalty programs stronger. Your business will do well.
You can use customer reviews in your emails. This helps sell more products. It builds trust with shoppers.
Always check your results. See if your plan works. This helps you make better choices for your business.
Yotpo and Klaviyo: A Great Team
What is Yotpo: Reviews, User Content, and Loyalty
Yotpo helps businesses keep customers. It builds trust with real reviews. You get loyal customers with rewards. This makes them buy again. Yotpo has top tools for reviews and loyalty. You get real feedback. This includes details, photos, and videos. Yotpo asks for reviews by email and text. It makes sending reviews easy. Templates work on phones. You can show user-made pictures and videos. Yotpo reviews make sales go up by 270%. User videos can boost sales by 80%. You also get custom website tools. There is a question and answer part. Smart tools help manage content quality. Yotpo loyalty lets you make reward programs. You can add them to customer accounts. Yotpo uses customer data. It shows special content and deals. This includes good reviews. It also recognizes loyal customers. This makes your loyalty plan stronger.
What is Klaviyo: Email and Text Message Marketing
Klaviyo gives many tools to online stores. It focuses on automatic marketing. It also helps with personal messages and data. You can send automatic emails. These emails are special for each customer. They are based on what customers do. Klaviyo uses changing content. It also suggests products. It can send text messages too. You can talk to customers. You can send timed alerts. This helps customers on their phones. Klaviyo uses smart computer programs. It looks at customer information. It predicts what they will buy. This helps sell more. Klaviyo works well with online stores. It gets customer data. This helps with special marketing. You can make very specific campaigns. This sends the right message. It goes to the right customer. Klaviyo sells more with personal messages. Reminders for forgotten carts help sales. You keep customers interested. Automation saves time. This makes your marketing better.
Why Linking Them is Important for 2026 Online Stores
Linking Yotpo and Klaviyo is very important. It helps your online store in 2026. Yotpo is stopping its email and text tools. So, linking Yotpo and Klaviyo is a must. You need this change from Yotpo. It helps keep your customers. Yotpo and Klaviyo together are strong. They help you build loyal customers. You use Yotpo's reviews and loyalty data. Then you use Klaviyo's smart marketing. This makes a smooth customer journey. You make every talk special. This makes customers more loyal. This link keeps your loyalty programs working. It makes customers buy again. You will do well in online selling. This Yotpo change is key for lasting loyalty.
Core Benefits of Yotpo and Klaviyo Integration
Enhanced Customer Segmentation
You understand your customer base better. The yotpo klaviyo integration mixes review data. It also uses purchase history. This helps you make special groups. You can sort customers by their loyalty status. You can use their review feelings. Or you can use products they bought. This detailed grouping helps build stronger loyalty programs. It makes your marketing work better.
Personalized Marketing Campaigns
This strong link makes special campaigns. You can use AI. It shows the best yotpo reviews. These go into your emails. More people click on them. You can target current customers. You can also target new ones. This raises customer lifetime value. You can sell more to subscribers. Use cross-sell campaigns. Win back lost customers. Give them special deals. Show top reviews by topic. Use customizable in-mail widgets. Pick topics or products. This makes campaigns relevant. Automate review follow-ups. Send thank you messages. Ask for referrals. Do this for good reviews. Give support contact info. Add coupons for bad reviews. Make customer groups. Use positive or negative reviews. Talk to customers in a special way. This personalization builds strong loyalty. It creates lasting loyalty.
Increased Conversion Rates
Send messages that matter. Customers will buy more. The combined data from yotpo and Klaviyo helps. You make great offers. You show social proof. It is right in your marketing emails. This builds trust. It makes people buy. You see sales go up. This also makes customer loyalty stronger.
Improved Customer Lifetime Value (CLTV)
Knowing your customers helps. You can grow their loyalty. Find your best customers. Reward them for buying again. This plan raises their lifetime value. Strong loyalty programs help. They use yotpo data. They keep customers coming back. This helps your ecommerce success. It deepens loyalty. It also increases each customer's value.
Streamlined Data Management
You don't need many systems. Not for reviews and marketing. This integration puts customer data in one place. This saves time. It stops mistakes. You have one true source. It is for all customer talks. This good data flow helps decisions. It makes loyalty better for your ecommerce business. It keeps your loyalty efforts smart.
Yotpo Klaviyo Integration Process for Success
You want to make your e-commerce operations smooth. Integrating Yotpo and Klaviyo is a key step. This yotpo klaviyo integration helps you use customer insights for better marketing. Follow these steps for a smooth setup and continued success.
Pre-Integration Checklist: Accounts and Permissions
Before you start connecting, make sure your accounts are ready. You need the right access levels in both platforms. This ensures a smooth setup.
Account Permissions:
You must be an account administrator in Yotpo.
You must be an administrator or owner in Klaviyo.
Having these permissions lets you access necessary settings. You can then make changes and connect the platforms without issues.
Connecting Yotpo to Klaviyo: API Keys and Webhooks
This is where you link the two powerful platforms. You will use API keys to create a secure connection. This process is vital for your yotpo migration strategy. It ensures your customer data moves correctly.
Integrate Yotpo with Klaviyo:
Get your App Key and Secret Key from Yotpo. Go to Account Settings > API Credentials in your Yotpo SMS and Email admin.
In Klaviyo, go to the Integrations tab. Click Explore apps. Search for 'Yotpo', and select it.
Click Install. Paste your Yotpo App Key.
Return to Yotpo. Click Get secret key under API Credentials. Copy the code sent to your email. Paste it. Then copy the Secret Key that appears.
Switch back to Klaviyo. Paste your Secret Key. Click Connect.
Review and Allow permissions.
Check the boxes to sync Yotpo Email & SMS Migration email subscribers and SMS subscribers to Klaviyo. Select a list for each. This is a crucial part of your yotpo migration.
Click Complete setup.
This connection allows customer data to flow from Yotpo to Klaviyo. This includes review activity and loyalty program status.
Verifying Data Flow and Synchronization
After connecting, you must check if data is flowing correctly. This step ensures your integration works as planned. It confirms your success.
Check Customer Profiles: Go to Klaviyo. Look at customer profiles. You should see new events from Yotpo. These events include "Reviewed Product" or "Earned Loyalty Points."
Review Segments: Create a test segment in Klaviyo based on Yotpo data. For example, make a segment for customers who left a 5-star review. See if the segment populates correctly.
Test Flows: Trigger a test flow in Klaviyo that uses Yotpo data. For instance, send an email to someone who just left a review. Check if the email sends and if the personalized content appears.
Common Troubleshooting Tips
Sometimes, things do not work perfectly. Here are some common issues and how to fix them.
Data Not Syncing:
Check API Keys: Make sure you entered the correct API keys. Even a small typo can stop the data flow.
Permissions: Double-check that you have administrator permissions in both Yotpo and Klaviyo.
Integration Status: In Klaviyo, go to the Integrations tab. Ensure the Yotpo integration shows as "Connected."
Missing Events:
Event Filters: Sometimes, events are filtered out. Check your Klaviyo settings. Make sure no filters prevent Yotpo events from appearing.
Time Delay: Some data might take a few minutes to sync. Wait a short while before assuming an issue.
Incorrect Data:
Mapping: Verify that the data fields are mapped correctly between Yotpo and Klaviyo. This ensures information appears in the right place.
Test with New Actions: Perform a new action in Yotpo (like leaving a test review). Then, check Klaviyo to see if that specific new data appears.
If you still face problems, contact the support teams for Yotpo or Klaviyo. They can provide specific help.
Advanced Strategies: Use Data for Big Impact
You can use data from Yotpo and Klaviyo. This helps you make great marketing plans.
Automate Review Requests
You can set up automatic requests for reviews. This gets you more feedback. Send an email after a purchase. Ask what they think. This is easy with Yotpo and Klaviyo. Send a thank-you text. Give a discount code. Do this after a 5-star review. This builds loyalty. Give points for every review. Use yotpo loyalty. Give extra points for photos or videos. This gets more detailed feedback.
Use Reviews to Start Actions
You can use customer feedback. This starts specific marketing actions. Yotpo's AI finds bad feedback. It might see "shipping delays." This starts an automatic process. A rule groups these customers. Yotpo can send an apology. It includes a discount. This fixes problems fast. A customer gives a 5-star review. They like a product's "lightweight feel." You can add them to a group. Call it "Product Enthusiasts." Then, show them new items. These are similar products. This builds strong loyalty. Give bonus loyalty points. Do this for helpful reviews. AI finds these reviews. They have details, photos, or videos. This creates automatic campaigns. They work together. They make people buy again. A great 5-star review can start a request. Ask them to tell friends.
Use Customer Content in Emails
User-Generated Content (UGC) from Yotpo helps emails. You can use it in many ways:
Cart abandonment emails: Add yotpo reviews and ratings. Match them to what shoppers looked at. This shows social proof.
Newsletters: Share customer feedback. This connects your community.
New product release emails: Show UGC. This makes customers try new things. You use what others trust.
Welcome emails: Add reviews. Filter them by trust topics. These include quality and service. This makes a good first impression.
Order confirmation emails: Confirm purchases. Use social proof. This shows product value.
Elizabeth Davis is a founder. She uses this plan. She puts product reviews with blog posts. She sorts reviews by topic. Examples are "hair growth" or "hair nutrition." This matches the content. She said her emails got more clicks. They went up by over 17%. She likes showing reviews automatically. They are relevant to campaigns. They are easy for customers to relate to. Hello Molly is a fashion brand. They also use Yotpo with Klaviyo. They send automatic emails. Guangyong Chuang is a lead. He said the contact sync helps a lot. It lets them talk to customers. This is when they are happy. It is after a good review. They send emails to thank them. They ask them to share the brand. This finishes the buying experience. It builds repeat business. It also creates brand fans. You can also get customer data. Use Custom Questions in Yotpo forms. This makes customer profiles. You can target by many traits. These include curly hair, dry skin, or place. You can even target unhappy customers. Try to win them back. Change your message. Make product suggestions. Address specific problems. Do this for different groups.
Loyally AI for Better Ecommerce Customer Loyalty
You need a good rewards program. This makes ecommerce customer loyalty better. Loyally AI works with Yotpo and Klaviyo. It helps build lasting customer relationships. Loyally AI has eight card types. You can start them fast. They are for different loyalty programs. These include:
Stamp Cards: Digital cards. They reward repeat visits.
Reward (Points) Cards: Points program. It has levels and perks.
Membership Cards: VIP clubs. They offer special access.
Discount Cards: Ongoing deals. They drive traffic.
Cashback Cards: Automatic money back. Or store credit.
Coupon Cards: Single-use digital coupons. And promo codes.
Multipass Cards: Prepaid bundles. Or passes for services.
Gift Cards: Digital gift cards. Customers can buy and share.
Loyally AI also has a CRM system. This helps manage customer relationships. You can send special offers. You can personalize your marketing. This is key to bringing customers back. You get unlimited PUSH messages. You can send updates. Send offers and reminders. They go to customer devices. Geolocation marketing targets customers. It uses their location. You can offer relevant deals. Referral sharing helps customers. They share loyalty programs with friends. This grows your customer base. Loyally AI works with Apple Wallet. It also works with Google Wallet. This is easy for customers. It is powerful for businesses. Loyally AI connects with POS systems. These include Square, Shopify, and Lightspeed. This updates data in real-time. It is for sales and customer info. Customers earn and use rewards easily. This program makes your ecommerce customer loyalty stronger.
Abandoned Cart Flows with Social Proof
You can get more abandoned carts back. Add star ratings. Use good review snippets. Get them from Yotpo Reviews. Put them in abandoned cart emails. Show items left behind. Show their social proof. This helps unsure shoppers. Use Yotpo's system. It helps manage things smartly. For example, send a text. Do this if an email is not opened. This gets more carts back. Showing star ratings and review snippets helps. It uses social proof. This makes shoppers feel better. It helps them buy.
Post-Purchase Flows with Personal Recommendations
You can make post-purchase flows better. Add personal recommendations. Klaviyo works with review platforms. Yotpo is one. This shows reviews automatically. It does it well. Use the rich data you get from Yotpo. This includes past buys. It also includes review feelings. And product interests. Then suggest other products. Or items based on what they like. This makes customers more involved. It also makes them buy again.
Measuring Success: KPIs for Your Integrated Strategy
You need to know if your plan works. Tracking key numbers helps you measure your success. These numbers show if your yotpo and Klaviyo link is good. They help you make choices later.
Conversion Rate from Review-Triggered Emails
You send email campaigns. They are based on reviews. How many people buy things? They buy after getting these emails. This is your conversion rate. You watch this number. It shows if review email marketing sells things. A high rate means your messages are good. They connect with the customer. This builds loyalty.
Customer Lifetime Value of Engaged Customers
You want to know a customer's total value. This is over time. It is Customer Lifetime Value (CLTV). Happy customers often have a higher CLTV. Keeping 5% more customers can raise profits. It can go up by 25% to 95%. You use data from both tools. This finds these important customers. This helps you focus on plans. These plans build long-term loyalty.
Return on Investment of Personalized Campaigns
You spend money on special campaigns. What do you get back? You check money made. You compare it to campaign costs. This shows how much money your work brings. Good special campaigns use yotpo data. They should make money. This proves your plan's success.
Customer Engagement Metrics
You must watch certain numbers. This checks if your plan works.
Purchase Frequency and Recency: You track how often people buy. You also see when they last bought. Buying often and recently shows strong loyalty. Top 10% of customers spend more. They spend 3x more per order. This is compared to the other 90%.
Average Order Value (AOV): This is how much customers spend. It is for each purchase. A higher AOV means more money. You don't need new customers.
Shopping Cart Abandonment Rate: You watch how many shoppers leave items. They leave them in their cart. A high rate means lost money. It is about 69.8% on average.
Omnichannel Engagement Analysis: You look at how customers interact. This is across all ways they connect. This gives a full picture of engagement. Customers who use many ways spend more. They spend 4-10% more online. They spend 1-4% more in stores.
Predictive Engagement Modeling: You use smart computer programs. This guesses what customers will do. This helps save relationships at risk.
Real-time Engagement Monitoring: You watch and react to signals. This happens as they occur. This lets you make quick changes. Accenture says 91% of people like brands. These brands offer good deals right away. These analytics give deep ideas. They show customer value and loyalty. You use these analytics to make your plans better. This keeps loyalty and growth going.
Future-Proofing Your Integration for 2026 and Beyond
Keep your Yotpo and Klaviyo link strong. This helps your ecommerce business. You stay ahead. Adapt to new changes. This makes loyalty and growth last.
Staying Updated with Platform Changes
Platforms like Yotpo and Klaviyo update often. Watch for these changes. New features can boost your loyalty programs. They can make your marketing better. Always check their news. Update your link settings. Do this when needed. This keeps your data flowing. It helps you use new tools. These tools are for customer loyalty.
Adapting to E-commerce Trends: AI and Hyper-Personalization
The ecommerce world changes fast. AI and hyper-personalization are key. Adapt your plan. Yotpo's Reviews Atlas uses AI. It finds deep ideas from reviews. This is more than numbers. It shows product good and bad points. This helps you know customer feelings. Reward customers with loyalty points. Do this for reviews. This builds strong loyalty.
Data unification is hard. You have data in many places. This includes reviews and loyalty programs. Getting systems to talk is key. This powers hyper-personalization. Agentic AI is also new. These are software agents. They shop for customers. Optimize for these AI agents. Update your checkout systems. This helps bots buy things. Yotpo Reviews uses AI. It builds trust. It gets real feedback. It helps you get new content. Yotpo loyalty helps make VIP levels. This builds emotional loyalty. It is more than just points. This plan makes customer loyalty stronger.
Continuous Optimization and A/B Testing
Always test your campaigns. This finds what works best. Use A/B testing for emails. Try different subject lines. Test various calls to action. See what gets more interest. Look at your loyalty program data. Find ways to make it better. Small changes can help a lot. This effort keeps your ecommerce plan good. It keeps your customer loyalty strong.
You now know how important it is. Yotpo and Klaviyo work together. This helps your online store grow. It builds customer loyalty in 2026. You get special messages. Things happen automatically. Customers stay with you longer. Yotpo and Klaviyo have good tools. They help with reviews and marketing. But a strong loyalty program is key. It keeps customers coming back. It makes them happy.
Loyally AI is the only tool you need. It brings back customers. It keeps them. It helps them grow. It has many tools. You get digital loyalty cards. These can be stamp cards. They can be reward cards. There are also membership cards. You can have discount cards. Cashback cards are an option. Coupon cards are available. Multipass cards too. And gift cards. It has a CRM system. This helps manage customers. You get endless messages. These are PUSH notifications. It does marketing by location. It gives detailed reports. It also has referral sharing. Its special digital cards go into Apple Wallet. They also go into Google Wallet. No extra apps are needed. This is super easy for customers. More than 61% of people want loyalty programs. They want them all in one place. This makes customers more involved. It makes your brand more seen. This is great for your online store.
Loyally AI works well with Yotpo. It also works well with Klaviyo. It gives you the best way. You can build strong customer ties. You can get customers to buy again. This makes your online store succeed for a long time.
Get started with Loyally today!
FAQ
How does Yotpo and Klaviyo integration benefit my customer loyalty program?
This link helps your loyalty program. You make messages special. They are for each customer. You give special rewards. These are based on what they do. This makes your bond stronger. Your loyalty program works better. You give better rewards.
Can I use this integration to improve my customer rewards?
Yes, you can make rewards better. The link helps sort customers. You send good offers. This makes your loyalty program better. Your customer will like these rewards. This makes your program better.
What is the main benefit for my customer retention program?
The main help is keeping customers. You know your customer better. You make a special program. This keeps your customer interested. You give them special rewards. This makes them loyal. Your rewards program will do well.
How does this integration help my customer marketing program?
This link makes marketing better. You use Yotpo's ideas. These are for Klaviyo campaigns. You send special messages. You give special rewards. These are for your customer. This makes marketing work well. Your customer will like these rewards.
How can I ensure my customer loyalty program is successful with these tools?
You make it work by using facts. You make your loyalty program special. Give good rewards to your customer. Always make your program better. This keeps your customer interested. Your rewards program will work great.
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