5 Secrets to Boost Your SPH Program at Sephora

Sales Per Hour (SPH) is a crucial metric within the SPH program Sephora utilizes. It's calculated by dividing your total sales by the hours you've worked. Your SPH performance is a key factor in performance reviews and is essential for career advancement at Sephora. The company employs an SPH tier system, with Tier 1 representing the highest achievement and Tier 4 being the lowest. This post offers five practical tips designed to boost your SPH, ensuring your success within the SPH program Sephora has implemented. Excelling in SPH is fundamental to thriving at Sephora.

Key Takeaways

• Talk to customers. Hear what they need. Suggest certain products.

• Use Sephora's online tools. Make sales quicker. Make sales better.

• Sell more items with each purchase. Suggest matching products. This will increase sales.

• Build customer trust. Use the Beauty Insider program. Follow up with customers.

• Always learn new things. Check your sales numbers. This will help you do better.

Secret 1: Connect with Customers

You make good sales. You talk to every customer. You learn what they need. You make them feel special. They feel important. You can suggest the right products.

Listen and Understand Needs

You must listen well. Pay attention to what they say. Watch how they act. Ask questions they can't answer with yes or no. Ask about their daily routine. Ask about skin problems. This helps you find out what they really need. Use Sephora's tools too.

Workers can see customer info. They see past orders. They get good suggestions. This is from special apps. Every talk helps the customer.

These tools give you good ideas. You learn what they bought before. You see what they like. This helps you talk to them. It helps you suggest products they will love.

Suggest Specific Products

You use what you learn. You suggest certain products. Do not just suggest popular things. Suggest products that fix their problems. Tell them why each product is good. This shows you know a lot. It makes customers trust you.

Good suggestions make sales go up. Smart suggestions from computers help online sales. They make up 24% of money. This shows how good it is to give special advice. Sephora also gets good results.

You help customers find answers. You also make your SPH better. This helps you and the customer.

Secret 2: Make Your Sales Better & Faster

You must make every talk count. Good sales steps help you sell more. This makes your SPH higher. You can help more people well.

Make Talks Smooth

You need to make your talks quick. Find out what people need fast. Ask good questions. Focus on answers. Do not talk too much. You still make friends. You just do it quickly. Use what you know. This saves time for everyone. You can help more people.

Use Sephora's Online Tools

Sephora gives you strong online tools. You should use them to sell more. These tools help a lot.

You can see customer facts. This includes past buys. You see app use. You see quiz answers. This helps you suggest things. Staff with tools see past buys. This gives special advice. Store tablets link to online stock. This helps customers. It joins online and store shopping.

You link customer facts everywhere. This means steady talks. It means steady suggestions. This makes customers happy. It makes them buy again. All ways of selling help sales. It also makes orders bigger. App or web users buy more. Store helpers sell better with these tools. Seeing stock better helps. It stops too much stock. It lets stores have special items. You base these on local people. These tools make selling better. They also make it quicker.

Secret 3: Make Baskets Bigger with Smart Add-ons

You want to sell more. Add more items to a client's bag. This helps your SPH go up.

The Trick of 'Perfect Pairs'

Suggest items that go together. Think about what fits. A client buys foundation. Suggest a primer. Or a setting spray. Sephora's app helps you. It collects customer info. It suggests products. It sends notifications. These are for new items. Or birthday gifts. The Beauty Insider Community helps. People share pictures. They suggest products. This is like friend advice.

Use Sephora's Foundation Quiz. It helps clients find their match. It gives you facts. You can suggest other items. Base it on skin type. Put items together. Show a brush. Put it with an eyeshadow. Clients see the link. Build long-term friendships. This is clienteling. Write down past buys. Stay in touch. Give special advice. This helps you know needs.

Selling Special Sets & Limited Items

Value sets and special items excite people. They make clients buy more. Sephora works with brands. These bring special products. They also bring limited items. These items feel urgent. Clients want them fast.

Look at Tower 28. They made a new shade. It was 'Pali Punch.' It was a blush. It was a limited item. They had events in cities. These made people talk. Fancy brands also gain. Sephora has sales times. This helps brands keep their image. They can still sell special items. Show what is good about sets. Explain the savings. Show how rare limited items are. This makes clients buy them.

Secret 4: Build Client Loyalty for Repeat Business

You want clients to return. Loyal clients buy more. They help your SPH grow. Building strong relationships is key.

The Beauty Insider Program

Sephora's Beauty Insider program is very important. It drives 80% of North American sales. This means most transactions come from members. You should always sign clients up. It is free to join.

The program has different levels:

• Beauty Insider: This is the first level. You earn 1 point for every $1 spent.

• VIB (Very Important Beauty Insider): You reach this level by spending $350 each year. You get early access to sales. You also get better rewards. Free shipping on orders over $35 is another perk.

• Rouge: This is the top level. You spend $1,000 or more each year. You get unlimited free shipping. You also get early access to new products. You receive invitations to special events. You can trade 2,500 points for a $100 Rouge Reward.

All members get 20% off during their birthday month. They also receive free birthday gifts. Higher levels get more gift choices. Members also get personalized product ideas. They can join Sephora’s online community. This helps them connect with other beauty lovers.

Relationship Building & Follow-Up

You build lasting relationships. This makes clients feel special. You can send follow-up emails after a purchase. This checks if they are happy. You can offer more support.

Personalized marketing helps a lot. You can suggest products based on what they bought before. This encourages new purchases. Sephora uses your past buys to give you tailored ideas. This makes your shopping experience better. It makes you feel valued. This leads to repeat purchases.

You can also engage clients through social media. You can invite them to events. You can share useful content. This builds a community. You learn what clients need. This creates a sense of belonging. It makes clients loyal to Sephora. You help them feel connected. This makes them come back.

Secret 5: Continuous Learning & Self-Assessment for Your SPH Program

You must always learn and check your own work. This helps you get better. It makes your SPH higher.

Utilizing Sephora's Training

Sephora offers many ways to learn. You should use these tools. Attend all training sessions. These sessions teach you about new products. They also teach you new selling skills. You can learn about different skin types. You can understand makeup techniques. Sephora provides online modules. Complete these modules regularly. They give you deep product knowledge. This knowledge helps you make better recommendations. You will feel more confident. This confidence shows when you talk to clients. It helps you close more sales. Ask your managers for extra coaching. They can give you tips. They can watch you work. This feedback is very valuable.

Tracking Performance & Setting Goals

You need to know your numbers. Regularly check your SPH. Sephora provides data on your performance. Look at your daily and weekly SPH. Identify your strengths. Find areas where you can improve. Did you sell more skincare or makeup? Did you have a high average transaction value? Set clear goals for yourself. Make these goals specific. For example, "I will increase my SPH by $5 next month." Or, "I will add one extra item to 30% of my transactions." Track your progress towards these goals. Celebrate small wins. Adjust your strategies if needed. This self-assessment is key to mastering the sph program sephora. You take charge of your own growth. You become a top performer.

You have learned five big secrets. They are: talk well with clients. Make sales better. Add more to each sale. Make clients want to come back. Always keep learning. Do these things all the time. You will make your SPH better. Your job at Sephora will grow. Every time you talk to a client, you build a strong bond.

Loyally AI helps stores like Sephora. It makes customers stay. It keeps them interested. Stores that use digital loyalty programs see more customers stay. This is a 5% increase. Loyally AI has special digital cards. It has a system to track customers. It sends many messages. It works with phone wallets. This makes it easy to use. Use these plans for your SPH program at Sephora. Look into Loyally AI. It helps your SPH grow. It makes customers loyal. Start with Loyally.ai now!

FAQ

What is SPH at Sephora?

SPH means Sales Per Hour. You calculate it by dividing your total sales by the hours you work. Sephora uses SPH to measure your sales performance. It helps them see how well you sell products to clients.

How can I improve my SPH?

You can improve your SPH by engaging clients well. Make personalized recommendations. Increase the number of items in each sale. Build client loyalty. Continuously learn and assess your performance. These actions will boost your numbers.

Why is SPH important for my career at Sephora?

SPH is very important for your career. Sephora uses it for performance reviews. A high SPH can lead to career advancement. It shows you are a valuable team member. You demonstrate your selling skills with a strong SPH.

How does the Beauty Insider program help my SPH?

The Beauty Insider program helps you build client loyalty. Loyal clients return often and buy more. You should always sign clients up for this program. It drives a large part of Sephora's sales. This directly impacts your SPH.

Can Loyally AI help me boost my SPH?

Yes, Loyally AI helps businesses keep customers. It offers digital loyalty cards and a CRM. This leads to more repeat business. More repeat business means higher sales and a better SPH for you. You gain loyal clients.